Posts Tagged ‘Selfridges’

Fashion Brands in Social Media

junio 11, 2010 by lidia

I am currently doing research into how fashion brands are using Social Media in the UK today for the company at work at 90:10 Group . We have selected a number of retailers (Asos, Oli, Libery, Harrods, Selfridges, House of Fraser, Westfield) High-street brands (Topshop, Gap, Levi’s, French Connection, Warehouse, H&M, Allsaints, Free people) and some luxury fashion brands (Coach, Louis Vuitton, Burberry, Jimmy Choo, Diane Von Furstenberg, Dolce & Gabbana, Stella Mccartney ). Part of the research is looking at how they engage people like me in social media who may want to promote or have an issue with their products.

Many of you may not know this but brands often now use technology to listen open conversations (not private ones) and get alerted if someone writes a blog and uses their brand terms like I have done here. So I want to test which fashion brands are listening and how quickly they can respond. The findings will be published online for everyone to see so I’m starting the clock ticking now!

Brands: all you have to do is add a comment with your contact details and I will send you a copy of the report. Thanks for playing 🙂

Día de compras en Selfridges

marzo 22, 2009 by cupcakeheels

Hola! Happy days! Por fin ayer estuve de compras en Selfridges. Tenia una tarjeta regalo desde navidad que no había utilizado y por fin  llego la hora de fundirla… Me volví loca con la cantidad de cosas que habían, la nueva temporada primavera-verano no tiene desperdicio ninguno!! Compre unas cuantas cosillas, así que escribiré un post para cada una de ellas y luego os enseñare los distintos conjuntos que voy haciendo combinando todas las prendas. Por que como dice el adorable Gok (estilista de moda) no necesitamos más de 24 prendas para tener un armario completito, aunque (y que quede entre nosotros) no me importaría tener 42 o más… 😉


Y si algo me vuelve loca de Selfridges son los impresionantes escaparates, mirad y disfrutad!!



Seldfridge´s Shopping Day

marzo 22, 2009 by cupcakeheels

Hi there! Happy happy days! I had this Selfridges gift card since last Christmas and finally yesterday I went shopping and got crazy with the beautiful Spring-Summer stuff they had. I got quite a few things, so I will write a post from each of them and I will show you some of the outfits I have made with the items. Because like lovely Gok says, you don’t need more than 24 items to have a great wardrobe! (Although I don’t mind having 42 instead… 😉 )

Now, if there is something I love about Selfridges is their amazing windows!!! Enjoy! xx


“Each window acts as a dazzling diorama, encasing a set of fantastically bright products. From the playfully oversized accessories at Marni to the mind bending, whirling prints at Alexander McQueen”